In the ever-evolving world of fashion, accessories aren’t just finishing touches—they’re statements. Whether it’s a bold pair of earrings, an iconic handbag, or that effortlessly chic pair of sunglasses, the right accessory can transform any outfit from simple to stunning. As trends shift in 2025, fashion bloggers worldwide are gravitating toward certain accessory brands that balance style, sustainability, and social media appeal. From cult-favorite designers to emerging labels, these five brands have won the hearts (and wardrobes) of trendsetters everywhere.
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1. Mejuri: Minimalist Luxury with a Modern Touch
It’s hard to scroll through Instagram or TikTok without spotting Mejuri’s dainty gold hoops or layered necklaces. Founded in Toronto, Mejuri has become a favorite among fashion bloggers for its everyday luxury ethos—offering high-quality, 14k gold and vermeil pieces at accessible prices.
Why bloggers love it:
- Versatility: Mejuri’s pieces are subtle enough for daily wear yet elegant enough to elevate any look.
- Aesthetic appeal: Their Instagram-ready packaging and clean product photography make their pieces a dream for flat-lays and outfit posts.
- Transparency: In a time when shoppers care about sourcing, Mejuri’s direct-to-consumer model and ethical practices add to its appeal.
- Bold Hoops
- Croissant Dôme Ring
- Layered chain necklaces for the perfect stacked look
Fashion influencers often mix Mejuri with vintage or designer pieces to create an effortlessly curated look, making it the go-to brand for minimalist yet impactful styling.
2. Jacquemus: The Statement Bag Leader
You’ve likely seen Jacquemus’s Le Chiquito bag—the tiny handbag that exploded across social feeds. But beyond its viral mini bags, Jacquemus has continued to innovate with playful proportions and pastel palettes. It’s a staple for those who want to make a bold, fashion-forward statement.
Why bloggers love it:
- Design-forward: Jacquemus isn’t afraid to challenge convention, and that creativity resonates with bloggers who want to stand out.
- Photo-friendly: The sculptural silhouettes and vibrant colors pop beautifully in both street-style shots and editorial-style reels.
- Cult status: Wearing Jacquemus signals insider fashion knowledge and trend-savviness.
Most-loved items:
- Le Chiquito mini and long versions
- Le Bambino crossbody
- Bucket hats and raffia totes for summer looks
For fashion bloggers, Jacquemus isn’t just an accessory—it’s a personality piece.
3. Aeyde: Quiet Luxury Footwear
Accessories aren’t just about jewelry and bags—footwear is equally powerful. Berlin-based brand Aeyde is at the forefront of the “quiet luxury” movement that’s dominating 2025 fashion. Known for sleek silhouettes, Italian craftsmanship, and understated elegance, Aeyde has become a favorite for fashion bloggers who love refined but wearable design.
Why bloggers love it:
- Timeless appeal: Aeyde doesn’t chase trends—it creates timeless staples that work season after season.
- Quality materials: Soft nappa leather, sharp design, and artisan construction make every pair worth the investment.
- Brand aesthetic: Aeyde’s neutral tones and clean lines pair well with capsule wardrobes and minimalist feeds.
Most-loved items:
- Uma ballet flats (balletcore revival!)
- Melia slingbacks
- Leandra loafers and knee-high boots
Aeyde often makes appearances in mirror selfies, “outfit of the day” videos, and curated packing lists for Europe trips.
4. Céline (Now Celine): The New Age of Iconic Accessories
Under Hedi Slimane’s creative direction, Celine has transformed from Phoebe Philo’s minimalism into a Gen-Z-friendly, rock-meets-luxury powerhouse. While some loyalists miss the old Céline, fashion bloggers have fully embraced the edgier, music-inspired vibe of new Celine accessories.
Why bloggers love it:
- Logo appeal: The Celine Triomphe bag and sunglasses are subtle flexes that nod to luxury without being overly flashy.
- High-contrast styling: Pairing structured Celine bags with oversized blazers or feminine dresses creates a visually rich balance.
- Prestige factor: Celine remains a heritage house—owning one of its bags is an aspirational goal for many young fashionistas.
Most-loved items:
- Triomphe shoulder bags
- Oval sunglasses
- Gold chain belts and boots
Celine’s mix of French chic and modern edge is perfect for the fashion blogger who wants to stay classic, yet cool.
5. By Far: The It-Girl’s Accessory Label
Born in Bulgaria and loved across the globe, By Far specializes in accessories that hit the sweet spot between retro nostalgia and modern sophistication. From ‘90s-style shoulder bags to platform mules, their pieces have become essential items for fashion-forward influencers.
Why bloggers love it:
- Trend alignment: From Y2K revivals to metallic finishes, By Far captures the trendiest details without feeling gimmicky.
- Celebrity backing: Worn by Bella Hadid, Kendall Jenner, and influencers worldwide, the brand carries strong clout.
- Playful yet polished: It offers a balance that works for both editorial-style shoots and casual content.
Most-loved items:
- Rachel shoulder bag (hello, ‘90s vibes!)
- Tanya heeled sandals
- Nylon moon bags and perfume accessories
By Far is a go-to brand for bloggers who want to bring fun, color, and personality into their wardrobe without sacrificing sophistication.
Accessorizing the Blogger Way
In today’s fashion landscape, accessories aren’t mere afterthoughts—they’re the punctuation marks that define every style statement. They have the power to elevate a basic outfit into something editorial-worthy, turning everyday looks into visual stories that captivate and inspire. Fashion bloggers, always on the pulse of emerging trends, understand this better than anyone. From casual street style to curated Instagram feeds, accessories are the key to making outfits stand out in a sea of sameness.
The five brands highlighted—Mejuri, Jacquemus, Aeyde, Celine, and By Far—represent more than just style; they symbolize a fashion philosophy rooted in individuality, versatility, and visual impact. These labels blend aesthetic appeal with quality craftsmanship, making them true essentials in every influencer’s wardrobe. Whether you’re prepping for your next photo shoot, assembling your travel capsule wardrobe, or simply experimenting with your everyday style, investing in the right accessories can completely transform your fashion game. From sculptural handbags and timeless flats to statement earrings and iconic sunglasses, these pieces do more than accessorize—they tell your story. And in a digital world where every outfit can become content, choosing the right accessories isn’t just about fashion. It’s about personal branding.
